Sometimes better than Wikipedia’s articles are Wikipedia’s obscure and hyper-complete lists. This one is for modern company name etymologies.
Gems include:
Audi — Latin translation of the German name ‘Horch’. The founder August Horch left the company after five years, but still wanted to manufacture cars. Since the original ‘Horch’ company was still there, he called his new company Audi, the Latin form of his last name. In English it is: “hark!”.
Volvo — from the Latin word volvo, which means “I roll”. It was originally a name for a ball bearing being developed by SKF.
Lycos — from Lycosidae, the family of wolf spiders.
Sprint — from its parent company, Southern Pacific Railroad INTernal Communications. At the time, pipelines and railroad tracks were the cheapest place to lay communications lines, as the right-of-way was already leased or owned.
Pixar — from pixel and the co-founder’s name, Alvy Ray Smith. According to the biography “The Second Coming of Steve Jobs” by Alan Deutschman, the ‘el’ in pixel was changed to ‘ar’ because ‘ar’ is frequently used in Spanish verbs, implying the name means “To Pix”.
There are quite a few other good ones (like Seiko), each, of course, with a link to the company wikipedia page.